Scope of Things

Ken Getz’s Data-Driven Approach to Patient Engagement

May 3, 2022


Ken Getz and Clinical Research News Senior Science Writer, Deborah Borfitz, explore patient engagement. Getz, Executive Director & Research Professor at the Tufts Center for the Study of Drug Development (CSDD), shares what research has revealed about patient engagement efforts, where we’re stuck in a rut, a crucial misalignment in the industry’s view of patient engagement, and what clinical research participants actually want.

Ken Getz, Deputy Director & Research Professor, Tufts Center for the Study of Drug Development (CSDD)

Ken Getz is the Executive Director of the Tufts Center for the Study of Drug Development and a Research Professor at the Tufts University School of Medicine. He is an internationally recognized expert on pharmaceutical R&D management and execution, protocol design, contract service provider and investigative site management, eClinical technology and data usage, and patient engagement. A well-known speaker at conferences, symposia, universities, investor meetings, and corporations, Ken has published extensively in peer-review journals, books, and in the trade press. He holds a number of board appointments in the private and public sectors. He received his MBA from the J.L. Kellogg Graduate School of Management at Northwestern University and his bachelor’s degree from Brandeis University. Ken is also the chairman of CISCRP — a nonprofit organization that he founded to educate and raise public and patient awareness of the clinical research enterprise — and the founder of CenterWatch, a leading publisher in the clinical trials industry and one of several businesses that he has sold.