Mar 17, 2014, 00:00
by
Michael Croft
WASHINGTON, DC - Mar 17, 2014 - Omniscience Mobile, a leader in providing mobile technology services to the life sciences sector, is proud to announce its new name: mProve Health
WASHINGTON, DC - Mar 17, 2014 - Omniscience Mobile, a leader in
providing mobile technology services to the life sciences sector,
is proud to announce its new name: mProve Health. This change was
driven by the Company's expansion and development of new clinical
and commercial products. The Company has grown into new areas of
life sciences, and now supports broad stakeholders on the
commercial side of healthcare.
The new company name, mProve Health, reflects the growth of the
company and its mission: mProve Health uses mobile technologies to
improve patient health outcomes across clinical research and
consumer health areas. mProve Health's experience is based in
engaging patients on their own mobile phones in clinical trials and
improving outcomes with its commercial customer-focused
technologies. According to Jeff Lee, CEO of mProve Health, "We
founded the company as Omniscience Mobile, which spoke to our
initial focus on research-oriented projects. In 2013, we saw the
opportunity to branch into the commercial sector, while continuing
to engage patients on mobile devices to improve outcomes. With our
current breadth of offerings, we needed a more encompassing
corporate identity."
mProve Health is committed to providing evidence of improved
health outcomes and believes mobile devices can both motivate and
measure behavior change. The name mProve embodies these
themes-mobilize, motivate, and measure-and signals the Company's
focus on applying technology solutions to improve clinical trial
execution and to achieve insights from healthcare consumers. The
clinical trial tools continue to evolve with new features in the
Company's key offerings: industry-leading, fully regulatory
compliant recruiting (mCast); referral tracking (mTrack); patient
retention (mPal); patient-reported outcomes (mPulse); and
indication-specific mobile app (mLaunch) solutions.
In 2013, working collaboratively with current customers, the
Company enhanced its array of products and services to include
mobile phone-based solutions that collect temporal patient data to
support branded drugs and devices. These products have proven
mutually beneficial: patient-centered solutions improve patients'
ability to affect their own health, while stakeholders across the
healthcare continuum gain inspiring insights with cost-effective
collection of patient data and feedback. The Company's mobile app
platform for consumer health engagement, "mLaunch," brings together
award-winning features for consumers to track symptoms, maintain
therapy compliance, engage with their physicians, and effectively
manage their condition. Whether in the context of a new product
launch or collecting patient data to refine a client's market
access strategy, the Company's products provide efficiencies in
patient-friendly data collection that can drive
decision-making.
"We're still the same agile and effective organization with a
variety of products and services. We've grown by over 1400% in the
past two years, and 2014 is looking very promising. We now have a
name that reflects our view of mobile health and what we aim to
achieve for our customers and the patients they serve," Lee
explained. The new name mProve Health and associated branding
(online and social media) is effective as of today.
About mProve Health
mProve Health is a mobility solutions provider, focused on the
life sciences including clinical research and consumer health
engagement. mProve Health leverages the explosion of mobile phone
usage (and the increasing sophistication of the technology) to
improve the patient experience, during clinical research studies
and beyond. mProve Health supports dozens of research studies for
leading pharmaceutical companies, including Pfizer, Merck, Eli
Lilly, Shire and many others.
©2014 mProve Health / Omniscience Mobile. All rights reserved.
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